Investing in startups is often at least a ten-year game, once you put your money in you’re in the journey for the long haul, because when you’re angel investing in a startup, you are coming in at the earliest stages. You’re taking a bet on a founder’s vision at least ten years down the line, and betting that the team today has the competitive advantage to build the company they say they will.
To be able to invest confidently you need to know the right questions to ask, and you need to feel good about the research and positive signals, so you can create enough conviction that this company will succeed in the future.
While it’s essential as an investor to consider the long-term financial rewards, more and more investors today are recognizing the importance of also considering the social impact returns of their investments.
In the future, the fastest-growing startups will be the ones that have a double-bottom line of profit and...